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Who am I?
Experienced Product and Innovation Leader from Barcelona with 10+ years in building product and 4+ in building and leading high-performing teams. With a background in engineering, design, and business strategy. I focus on deeply understanding Customer needs and desires, plus Data to create and grow meaningful products.
I specialize in product-led growth and innovation for B2B and B2C companies in EU and USA, especially in energy, consumer electronics, and sustainability. Worked in and for Wallbox Chargers, Iberdrola, Stellantis, Volkswagen, Generac Group, Danone and other relevant companies.
I specialize in product-led growth and innovation for B2B and B2C companies in EU and USA, especially in energy, consumer electronics, and sustainability. Worked in and for Wallbox Chargers, Iberdrola, Stellantis, Volkswagen, Generac Group, Danone and other relevant companies.
Services
- As a Fractional CPO & Innovation Director, I provide hands-on leadership and strategic guidance to help your company scale, innovate, and execute. I embed with your team to drive product vision, build high-performing teams, and deliver measurable business outcomes—without the cost or commitment of a full-time executive. I focus on aligning product, design, and engineering, implementing best-in-class frameworks, and ensuring your organization is set up for sustainable growth.
- Product Methodology, Strategy and Roadmap
- Customer-led, data-driven methodology to accelerate growth and outperform competitors. Creative ideas to solve problems and meet deadlines with confidence.
- Innovation Methodology, Strategy and Roadmap
- Innovation strategies to anticipate the future and maintain a competitive edge. Research, creative vision, and business alignment for sustainable results.
- Implement an Objectives and Key Results (OKRs) framework to align teams and ensure continuous value delivery.
- Make sure everyone is aligned with the mission and business plan.
- I help you bring your digital product ideas to life fast. Using my proven methodology and the latest AI tools (like Cursor, LLMs), I design and build MVPs that validate your concept and delight users. I leverage Supabase, Vercel, and a modern stack for web and mobile apps, ensuring scalable, secure, and maintainable solutions. From ideation to launch, I guide you through every step—accelerating time-to-market and maximizing your investment.
- Activities to foster creative thinking and collaboration across teams.
- Hackathons and workshops as tools for alignment and idea generation.
Success Cases
- Head of Product and Head of Innovation at Wallbox for 4 years. Led the development of Wallbox chargers and energy management solutions, scaling the SaaS platform to 10+ countries. Successfully sold product to major clients including Stellantis and Iberdrola.
- Drove the launch of innovative energy products including inverters, batteries, and the bidirectional charger “Quasar 2.” Collaborated with Wallbox, Volkswagen, and Kia to bring these products to market.
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- Led sustainable product design initiatives for companies such as Seat/Cupra, Danone, Suez, and Caixabank, driving business transformation and industry benchmarks.
- Organized and facilitated “Cosmoaccion” innovation workshops for Caixabank. Led a hackathon on sustainable food with Ametller Origen, fostering creativity and impactful solutions.
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